How This Adventure Travel Company Supports Local Communities

By Ashley Brewer

G Adventures believes that travel is an exchange, not a commodity. The socially conscious travel company aims to give travelers an experience where they not only take away the experience of a lifetime, but they give back to local communities and ecosystems as well. 

Founded in 1990 by Bruce Poon Tip, his goal was to create sustainable travel experiences for small groups of adventure-seeking travelers that offered more purpose and meaning than cruises or resorts. G Adventures provides life-changing trips with a range of itineraries depending on your personal travel style.

A floating market in South Borneo | MUHAMMAD HARIDI

Whether it’s a classic-style tour on your continent of choice, a health and wellness-focused tour, or an 18-30 somethings tour – G Adventures wants every traveler to walk away with a changed mental outlook on the planet and other cultures. 

Sustainability and authenticity are G Adventures’ top priorities. They’ve partnered with non-profits, like Planeterra, to ensure that all communities they touch benefit from the opportunities tourism provides. They also make sure to work with local entrepreneurs and small businesses as well as only supporting animal-related tours that are humane and follow strict guidelines. 

Dog sledding in Kungsleden, Gällivare, Sweden | JAMES PADOLSEY

Book one of G Adventures’ National Geographic Journeys where they take you deep into cultures and habitats all over the world. You’ll meet local historians, chefs, and marine biologists to learn about the area and you’ll even sit down with local families for dinner. Or if you’re looking for something more heart-racing, try their Active tours where you can hike Kilimanjaro or dog-sled in Sweden. 

Doing the right thing all the time, every time is G Adventures’ foundation of success. They apply this to their staff, travelers, and local cultures that they visit. They offer dozens of sustainable and eco-friendly tours for every type of adventurer.