How This Adventure Travel Company Supports Local Communities

By Ashley Brewer

G Adventures believes that travel is an exchange, not a commodity. The socially conscious adventure travel company aims to give travelers the experience of a lifetime. And help them give back to local communities as well. 

Founded in 1990 by Bruce Poon Tip, his goal was to create sustainable travel experiences for small groups of adventure-seeking travelers. He wanted to offer more purpose and meaning than cruises or resorts. G Adventures provides life-changing trips with a range of itineraries depending on your personal travel style.

adventure travel
A floating market in South Borneo | MUHAMMAD HARIDI

Whether it’s a classic-style tour on your continent of choice, a health and wellness-focused tour, or an 18-30 somethings tour – G Adventures wants every traveler to walk away with a changed mental outlook on the planet and other cultures. 

Sustainability and authenticity are G Adventures’ top priorities. They’ve partnered with nonprofits, like Planeterra, to ensure that all communities they touch benefit from the opportunities tourism provides. They only work with local entrepreneurs and small businesses. In addition, they only support animal-related tours that are humane and follow strict guidelines. 

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Dog sledding in Kungsleden, Gällivare, Sweden | JAMES PADOLSEY

Cultural Tourism

Book one of G Adventures’ National Geographic Journeys where they take you deep into cultures and habitats all over the world. You’ll meet local historians, chefs, and marine biologists to learn about the area. You’ll even have the opportunity sit down with local families for dinner. Or if you’re looking for something more heart-racing, try their active, adventure travel tours where you can hike Kilimanjaro or dog-sled in Sweden. 

Doing the right thing, all the time, every time, is G Adventures’ foundation of success. They apply this to their staff, travelers and local cultures that they visit. They offer dozens of sustainable and eco-friendly tours for every type of adventurer.